Household brands make it on the 2021 Nourish Awards shortlist

MEDIA RELEASE

July 2021

The long awaited shortlist for the 4th Nourish Awards has been released on the16th July. Shortlisted brands this year include products from leading brands such as Mindful Chef, Herbalife, Naturya, Just Wholefoods and Gosh! along with many new, unique and innovative food, beverage and supplement brands. FULL SHORTLIST

The Nourish Awards has built a reputation in the food and beverage industry for being the “toughest health food awards in the UK” with most categories requiring products to be free from gluten, dairy, refined sugars, artificial sweeteners and additives; placing the emphasis not only on taste and texture but on nutritional value and quality of ingredients.

 

 

This year, the Nourish Awards saw the launch of a new chapter, the Nourish Children Awards – the UK’s first health food awards dedicated specifically for products that are created for children. The aim is to encourage, recognise and help growing brands that use less sugar and processed ingredients, providing healthier options for little ones.

 

The Awards were founded by Diana Murphy with the aim of giving food brands who are making head-way in the world of nutrition a chance to be put to the ultimate test and verify the value of their products from a panel of experts in the industry. Winning a Nourish Award can help accelerate the launch of new products and boost consumer confidence.

 

Diana Murphy, Nourish Awards founder, said:

Our aim is to encourage healthier options to the food, beverage and supplement market by providing validation and recognition to competing brands. We are passionate about running the awards each year and love seeing so much innovation.

It is our mission to play our part in supporting businesses to succeed and at the same time to help consumers make a more informed choice.

 

The first round of judging took place at the beautiful Ditton Manor in the heart of Windsor by a panel of experts from the food industry and the field of nutrition. They tried, tested and scored over 250 products based on not only taste and texture, but nutritional benefits and quality of ingredients.

 

The expert judging panel has included many industry-shakers, including:

  • Dragon’s Den star Deborah Meaden in 2018;
  • Dale Pinnock – The Medicinal Chef, star of ITV’s “Eat, Shop, Save” series;
  • Jenny Tschiesche – the Lunchbox Doctor, one of the UK’s leading nutrition experts;
  • Tim May from the much loved NOSH book series;
  • Heerum Fleary, founder of Innoveat, the UK’s largest virtual marketplace for F&B brands
  • Margarita Kalna, founder of the popular Free From Festival also sponsoring the Health Drinks & Shots category this year.

Winners will be announced on the 24th September with the award ceremony hosted by Naomi Devlin – free from food expert, author and chef tutor at River Cottage.

Consumers will have the opportunity to vote for their favourite products over the summer months via the Nourish Awards website; products receiving the highest number of votes will receive the People’s Choice awards.

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Notes to editors

You can find the full list of shortlisted products https://nourishawards.org/2021-shortlist/

For further information on the Nourish Awards, visit: www.nourishawards.org

Further press information from Diana Murphy diana@nourishawards.org Tel: 01453 763278

Additional information

The Awards were founded by Diana Murphy in 2018 – mum, foodie & entrepreneur. Diana is a coeliac and has been working in the free-from industry for a number of years as a marketer, influencer and free-from food expert. Her own journey with food, nutrition and through her work that she decided that a credible health food award was needed in order to recognise the new generation of amazing products we are seeing today as part of the “health revolution”. She is an experienced judge herself (Free From Food Awards, Free From Eating out Awards, Paleo Awards) speaker (London Allergy Show) and contributed many recipes over the years to various publications (Free From Heaven Magazine, Gluten Free heaven, The little rainbow book of recipes). Diana is passionate about healthy eating, nutrition and child nutrition; loves trying new foods and experiment with new ingredients. She lives in the Cotswolds with her son and currently studying a Diploma course in Culinary Medicine.